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Privacy Policy

Last updated: October 2025

1.  Introduction

This Privacy Policy describes how Sherpa Insights, a business registered in Geneva, Switzerland (“we,” “us,” or “our”), collects, uses, discloses, and protects personal information obtained through its website and related online services (collectively, the “Website”).


By using the Website, you agree to the terms of this Privacy Policy.

2.  Data Controller

The data controller responsible for your personal information under applicable data protection laws is:

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Sherpa Insights
Registered in Geneva, Switzerland


Contact: via the "Contact Us" form available on our website, or via email at hello@sherpainsights.ai.

3.  Information We Collect

We may collect and process the following categories of personal data:

  • Identification Data: Name, email address, and any other information you provide through forms or during the purchasing process.

  • Transactional Data: Information regarding services purchased, payment details (processed securely by third-party payment providers), and related records.

  • Communication Data: Any correspondence you send to us through our website contact form or by other means.

  • Technical Data: IP address, browser type, operating system, and usage data collected automatically through cookies or similar technologies. Please refer to our Cookies Policy for more details.

4.  Legal Basis for Processing

We process your personal data on the following legal grounds:

  • Performance of a contract – when processing is necessary to fulfill our services or deliver reports.

  • Compliance with legal obligations – to meet record-keeping, tax, or accounting requirements.

  • Legitimate interests – to improve our services and maintain website functionality.

  • Consent – when you subscribe to receive newsletters or marketing communications.

5.  Purpose of Data Processing

Your data may be processed for the following purposes:

  • To provide and manage our services, including idea validation reports.

  • To communicate with you regarding your purchase or inquiries.

  • To send promotional information or updates (only with your prior consent).

  • To maintain and improve the functionality of the Website.

  • To comply with applicable laws and regulations.

6.  Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected, or as required by law. After that period, your data will be securely deleted or anonymized.

7.  Disclosure of Data

Your data may be shared only with:

  • Service Providers assisting in website hosting, payment processing, and analytics (e.g., Wix.com Ltd., payment processors).

  • Legal Authorities if required to comply with legal obligations or lawful requests.
    We do not sell or rent your personal data to third parties.

8.  International Transfers

Some data may be transferred and processed outside Switzerland and the European Economic Area (EEA). In such cases, we ensure adequate protection through contractual safeguards compliant with data protection laws.

9.  Cookies

Our Website uses cookies and similar technologies to enhance user experience, analyze traffic, and remember preferences. You can control cookie settings through your browser or our cookie banner.

10.  Data Security

We implement appropriate technical and organizational measures to protect your data from unauthorized access, loss, or misuse. However, no system is completely secure, and we cannot guarantee absolute protection.

11.  Contact

For all inquiries, questions, or complaints, please use the contact form available on our Website, or via email at: hello@sherpainsights.ai.

12.  Your Rights

Under applicable data protection laws, you have the right to:

  • Access, rectify, or erase your personal data.

  • Restrict or object to processing.

  • Withdraw consent at any time (without affecting prior lawful processing).

  • Request data portability.

To exercise these rights, contact us via our website’s contact form or via email at hello@sherpainsights.ai.

13.  Third-Party Links

Our Website may contain links to external websites. We are not responsible for the privacy practices or content of such third parties.

14.  Updates to This Policy

We reserve the right to amend this Privacy Policy at any time. Any material changes will be posted on this page with an updated revision date.

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